Role: Content Strategist & Social Media Video Editor
The Challenge:
Libélula Studio, a high-end video production house, faced a critical challenge: their social media presence didn’t reflect the quality of their work. They were sitting on a goldmine of stunning RAW footage, but it was going unused. Their feed felt disconnected and wasn’t capturing the high-value clients they deserved, causing concern that their brand’s potential was being wasted online.
Project: Libélula Studio
My Approach:
I moved beyond simple editing to implement a complete content strategy. My first step was to establish a collaborative workflow, starting every video with a strategic brief to define its core message and ‘protagonist.’ This brought clarity and purpose to their content.
From there, I executed with a data-driven editing style—using viral trends, seamless loops, and high-impact effects engineered specifically to maximize audience retention and engagement.
The Outcome:
The relief was palpable. We transformed their dormant archive into a dynamic engine for client acquisition.
Libélula Studio now has a cohesive, professional, and strategic feed that not only showcases their excellence but actively generates visibility and attracts their ideal clientele.
We turned passive footage into powerful marketing assets.